Eto Wine

Eto means ‘again’ in Welsh, which perfectly sums up the joy of being able to enjoy a bottle of great wine – again and again. Founded by award-winning designer Tom Cotton, eto is an innovative, patented design that prevents oxidation, to preserve your wine’s full flavour. Skywire were brought on board to define eto’s digital strategy, developing a roadmap of activities to drive forward their digital presence and grow the brand online. Conducting a thorough analysis of their existing marketing channels to identify pain points and opportunities on paid channels. Skywire re-defined and implemented the global marketing strategy for the client, crafting concepts that were applied to reflect the luxury product. ‍ SERVICES: Strategy Digital Marketing PPC